How to build a broadcast audience from Zoho records

Updated: 2026-10-19

In Zoho CRM, select the records you need and click Create broadcast audience above the table. AnyLinga will collect their phone numbers into a group in Audiences and open its details. From there, you can go straight to creating a broadcast.

What you'll need

Records in the Contacts, Leads, or Deals list in Zoho CRM.
A number in the Mobile or Phone field for at least one selected record.
If you select deals, contacts linked to those deals with phone numbers.

Select records and create an audience

1. Select the records you need

In Zoho, open the Contacts, Leads, or Deals list.
Select the records you need using the checkboxes.

2. Create an audience

Click Create broadcast audience above the table.

The Contacts list in Zoho with records selected and the Create broadcast audience button visible above the table.

3. Review the group details

AnyLinga will create a group named “Zoho · <number of phone numbers> · <UTC date and time>” in Audiences and open its details.
Check the Contacts, Available for broadcasts, and Excluded in 7 days counts and the list of contacts marked Available.

The details of the “Zoho · N · date” group in AnyLinga Audiences, showing the contact list and the “Create broadcast” button.

4. Go to broadcast creation

Click Create broadcast in the group details.

The group is a permanent list. You can also use it for future broadcasts.

Which numbers are included in the audience

The number is taken from the Mobile field, or from the Phone field if Mobile is empty. Records without a number are skipped, and duplicate numbers are removed. If you selected deals, their contacts are included in the audience.

If none of the selected records have a number, the message “The selected records have no phone numbers” appears.

Another way to build an audience is to select From Zoho CRM as the source when creating it in AnyLinga. You can select leads or contacts by owner, status, source, and tags. Status is available only for leads. If no filters are selected, all records qualify.

Zoho sample records (Sample) often use the same number, 555-555-5555. So 10 such records will produce an audience with 1 number. This is not an error: duplicate numbers are removed.

automatic audience based on Zoho data, WhatsApp broadcasts from Zoho, setting up and launching a broadcast.

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